Shiseido engaged FANTASTIC to create a look-book for Lunar New Year. Targeting youths and featuring influencers from Singapore, the editorial layout needed a fresh revamp. Using a dynamic hierarchy, simple illustrations and negative space, the results are a captivating collective of different styles.

Lookbook
All spreads in look-book
Page-CNY
Maximising images
Page-Red
Accent colour used in layout

2016 | Shiseido Professional Singapore